Treurenberg 10, 1000 Brussels
This exhibition showcases products by Hungarian innovators and entrepreneurs. Answers to global challenges often come from local needs and perspectives. Hungary is a small country with one of the most open and outward facing economies in Europe. It is also catching up with the continent’s level of development after decades of communist rule. This makes designers and businesses uniquely positioned to have both an insider understanding of the most advanced part of the world, and in-depth knowledge of contexts where resources are scarce and innovation requires a different approach.
The selected products represent this breadth of approaches to what “smart” means in today’s world. Some use cutting edge data science and design for the most advanced applications, while many use the same tools to upgrade or retrofit older technologies. Other projects combine low-tech and resource efficient methods to provide cheap solutions at scale to critical environmental or social challenges.
However, all projects share at least two factors. One is high added value, whether driven by design, process or service; and the other is a large scale approach that tackles key questions of our age, expanding beyond one country, industry or social group.
The exhibition explores four key areas. Buildings and homes focuses on the built environment, its production and operation. Cities and mobility showcases solutions at a systemic scale. Agriculture and industry highlights how new, data driven approaches can improve the oldest human trades. Health and lifestyle projects range from medicine to sports, from social to the most personal.
We are excited to present this selection and hope it inspires new ideas and collaborations.
Commissioner: Ministry of Foreign Affairs and Trade
Curators: Barbara Bozsik, Samu Szemerey (DANU)
Assistant: Katalin Csala (DANU)
Installation: Sporaarchitects
Graphic Design: Kósa Tamás, DE_FORM
Videos: Attila Varga Koritár
